Terms of Service

1. Acceptance of Terms

These Terms of Service ("Terms") constitute a legally binding agreement between you ("Merchant", "User", or "Customer") and Eazweb ("Company", "we", "us"), governing your access to and use of the Aura Commerce platform, APIs, storefronts, and automated messaging agents.

If you are registering an account on behalf of a business, you represent and warrant that you possess the necessary legal authority to bind that entity to these Terms.

2. Platform Services

Aura Commerce provides conversational commerce software enabling merchants to:

• Automate direct messaging responses on connected Instagram Professional Accounts and WhatsApp Business channels.
• Trigger private direct message replies when users comment trigger words (such as "PRICE" or "LINK") on public Instagram posts.
• Deploy conversational AI shopping agents capable of answering product questions, checking inventory, and building shopping carts.
• Generate secure one-click checkout links for customer purchases.

3. Merchant Obligations & Acceptable Use

Merchants connecting social accounts agree to the following standards:

• Prohibited Products: You shall not sell, advertise, or promote products prohibited under applicable laws, Meta's Commercial Policies, or payment processor rules (including illegal drugs, weapons, counterfeit goods, or deceptive financial products).
• Accuracy of Information: You agree to provide accurate product pricing, stock levels, shipping estimates, and return policies to consumers.
• No Spam or Harassment: You shall not use our automated messaging features to send unsolicited marketing blasts, deceptive offers, or repetitive spam to social media users.

4. Meta Platform Policies & Messaging Compliance

Our integration operates via official Meta Graph APIs. All users and merchants must adhere strictly to Meta's Developer Policies and Instagram Platform Terms:

Failure to comply with Meta's Community Standards or Commercial Terms may result in immediate suspension of API access by Meta or Aura Commerce without prior notice.

5. Orders & Payment Processing

Aura Commerce facilitates communication and checkout link generation between merchants and shoppers. Unless explicitly stated, Aura Commerce is not the seller of record for merchant merchandise.

• Payment Settlement: Payments are processed via third-party gateways (e.g. Razorpay, Stripe) and deposited directly into the merchant's designated accounts.
• Refunds & Disputes: The merchant is solely responsible for fulfilling customer orders, resolving disputes, providing warranties, and processing customer returns or refunds.

6. Intellectual Property

All software, algorithms, designs, graphics, and trademarks associated with Aura Commerce and Eazweb remain the exclusive intellectual property of Eazweb. Merchants retain full ownership of their uploaded product media, trademarks, and store content.

7. Limitation of Liability

To the maximum extent permitted by law, Eazweb and its operators shall not be liable for any indirect, incidental, special, consequential, or punitive damages, including loss of profits, data, or business reputation, arising from API outages, Meta platform policy updates, or merchant-customer commercial disputes.

8. Account Termination & Disconnection

Either party may terminate the service agreement at any time. Merchants may disconnect their Instagram or WhatsApp integrations through the merchant dashboard or revoke permissions directly in Meta account settings. Upon disconnection, access tokens are permanently deleted.

9. Governing Law & Dispute Resolution

These Terms shall be governed by and construed in accordance with the laws of India. Any legal dispute arising under or in connection with these Terms shall be subject to the exclusive jurisdiction of the competent courts in India.

10. Contact Information

For inquiries, support, or legal questions regarding these Terms of Service: